|
|
O. Roger
Svensson
President |
O. Roger Svensson & Associates
Svensson & Associates was founded in 1983 in Los
Angeles, CA. The company handled the marketing and
fundraising aspects of the Swedish Olympic
Support Team, a non-profit arm of the Swedish
Olympic Committee, during the Summer Olympics
‘84 in Los Angeles.
Since then, we
have grown steadily each year, adding key clients
to our portfolio such as a decade-long
relationship with the Los Angeles Times in the
creation and development of themed Special
Sections. In 2001 we initiated a 6-page
advertising insert in TIME magazine celebrating
the Nobel Prize 100th anniversary. Recently we
have embarked on an association with the New
York Times. Today, Svensson and Associates has
the know-how and resources to develop successful
campaigns for national, regional and local
advertisers across all advertiser categories.
In his capacity as a former board member of the Swedish-American Chamber of Commerce (SACC-USA), Roger Svensson built a broad network within a variety of governmental and commercial agencies in the US. During his five-year stint he also initiated several new ideas to improve the organization's image as a key ally for Swedish companies interested in entering the American market. Currently he is on the Advisory Board for SACC-USA's monthly business magazine "Currents."
|
|
Brynne E.
Dippell, Ph.D.
Director, industrial/
organizational
consulting division |
Brynne E. Dippell,
Ph.D.
Brynne E. Dippell, Ph.D. is the Director of the
industrial/organizational consulting division
of The Svensson Group. Trained as a clinical and
organizational psychologist, Dr. Dippell
specializes in strategic problem solving in the
corporate setting. Dr. Dippell works with
contracting organizations to define the
strengths and career goals of critical
individuals to maximize both their efficacy and
personal satisfaction with their professional
development.
The results of
these one-on-collaborations are utilized to refine existing individual and group
dynamics to create a more cohesive and
productive workforce. An experienced writer and
editor, Dr. Dippell also oversees the team of
copy writers who create the promotional
campaigns for printed media.
|
|
www.postcake.com |
The Postcake
Company
As the winning entry in the Swedish Postal
Service contest to bake a cake that tastes good,
retain freshness and travels well, Bo Sundstrom
is busy baking 1200-1500 cakes per week for
distribution all over the world from his family
bakery in Sweden.
The chocolate hazelnut cake was named “Postkaka” (the Postcake), and following its international
success, was introduced to the American market
in 2004. The Svensson Group developed the
business and marketing plan for the U.S. launch
of the Postcake and established a partnership
agreement with a Los Angeles bakery to produce the cake.
|
|
